Half of a Digital Strategist’s job is knowing which tools are available to make our jobs faster, better, smoother and easier. And, really, there is no one perfect

When it comes to cost-effective data solutions, Google Analytics is as good as they come. Used by a range of companies worldwide, this tool has

So, what does the online discovery journey of a new user/customer or user look like? For those who find themselves fully immersed in the world

A few years ago, our Scandinavian Google reps kindly shared a study with us which compared 429 eCommerce sites across all categories from multiple countries. The survey